A HOLE NEW KIND OF WELLNESS
The first brand dedicated to optimal butt health, hygiene, and assthetics®.
-
“'Holecare' is here.”
-
“...after a few weeks of using this hydrating daily serum... I did notice it felt more comfortable.”
-
“Asset is the butt skincare brand we can all get behind.”
Hole Serum™ Stocking Stuffer SetHole Serum™ Stocking Stuffer Set
Regular priceUnit price per$239.00Sale price $168.00
Meet
Hole Serum
SOOTHES &
IMPROVES
ANAL SKIN
DOCTOR DEVELOPED and the first daily serum for better perianal health & APPEARANCE
Reza Kafi, MD
Board-Certified Dermatologist
“Hole Serum has a fantastic ingredient profile for soothing anal irritations and nourishing this highly sensitive and delicate skin. I recommend it to anyone looking to improve their anal skin health.”
DOCTOR-BACKED
Daily Use,
Long-Term
Benefits
Use once daily or as needed—rub in a small amount (half pump) after cleansing and drying the area. Hole Serum completes your whole body care routine.
ANAL SKIN IS DELICATE AND EASILY IRRITATED
Anal skin is much thinner and more delicate than other areas, gets weaker as we age, and is easily damaged from all kinds of lifestyle factors:
- Friction from wiping
- Skin-stripping harsh soaps
- Anal play
- Irritants in wet wipes
- Hard stools
- Pregnancy and labor
- Weight lifting
- Sitting or standing too long
- Constipation and straining
Our solution? A daily serum for that hole in your skincare routine.
INGREDIENTS THAT CALM AND RENEW ANAL SKIN
For two years, we collaborated with multiple cosmetic chemists and a renowned dermatologist on more than 80 versions to perfect Hole Serum.
Hole Serum is a skin-nourishing formula optimized for the anus with a buttload of vitamins, antioxidants, ceramides and our proprietary botanical complex that supports the skin's natural rejuvenation, leading to more resilient, better-looking, and healthier-feeling skin.
- Calms & Renews Stressed Skin
- Hydrates & Comforts Dry Skin
- Smoothed & Supples Skin Texture
- Brightens & Evens Skin Tone
- Boosts Tissue Elasticity & Resilience
"This is the first thing I’ve found that actually works!"
⭐ ⭐ ⭐ ⭐ ⭐
–T.C.
YOUR ASS IS IN GOOD HANDS
5-STAR REVIEWS
Individual results may vary. No guarantee of results.
